Welcome to Type Tuesday. The use of dashes and hyphens is often inconsistent in writing. These typography elements are easy to find on a keyboard, but did you know that they are actually three different horizontal marks of different lengths and uses? They are called the hyphen, en dash and em dash.
Month: July 2021
Typography Tuesday – Kerning: Making your designs look professional
Welcome to Type Tuesday. Every Tuesday, we’ll be exploring the use of typography in the modern-day language, delving into the various design nuances – some of which you may know, while others may have been forgotten as we have evolved into the digital era.
Typography Tuesday – Ligatures: Top tips to improve your design
Welcome to Typography Tuesday or Type Tuesday for short! Every Tuesday, we’ll be exploring typography and the use of type in the modern-day language, delving into the various design nuances. Some of these you may know, while others may have been forgotten as we have evolved into the digital era.
Marketing – how to tap into the needs of your customers
How a cup of tea lead to 16 types of customer needs. It was my turn to make team drinks in the office today. We had one black decaf coffee, one regular black coffee and one tea with milk. All were different, made to the specific needs of each team member. I knew who drank […]